Grids

To be honest, I never really understood grids until I learned it in this class. Grids are important in making sure everything is aligned and balanced. But as we learned a couple weeks ago, there isn't a right or wrong way to use a grid. It's really up to the designer on what looks good. Grids are there as a guideline. It is a tool used to organize content, but the casual viewer will never know or will never really care. Generally, negative space is good and lots of pictures are a good way to go about organizing a spread.  Grids are not just vertically, they can also be used horizontally. But it really depends on the copy.

Examples:

Example I found of "The Helvetica Post" as a way to show grid.

Interesting ways to layout contents

The four most common grids. 

Every internet site uses grids.

Exercise: Sister Corita

When I read the article on Sister Corita, there were two things that really struck a chord with me. One was how she worked. I kind of had forgotten that Adobe is a relatively recent program and back in the day, if you wanted to manipulate something you had to use silkscreens and dark rooms to get the photo to what you want.

The second was her use of type was very precise and intricate. It always kept your eye to the page. It's just impressive that she did this all before the computer. She also would have a lot of motivational phrases to help her going. She was inspired by The Eames'.

So I tried to emulate her style in my own way. I think I was successful. "Make a movie with your eyes" was apparently a saying she had. It is also very Eames-like.

5th Amendment

This project taught me about hierarchy. More specifically, I'll always think about "What Really Matters" whenever I think about hierarchy. It was also interesting in making four separate pieces that all have the same theme. I feel like there is a lot to say about the 5th amendment, which is really about not speaking. 

 Picture-Specific

 Collage

 Interdependent

Additive